hafren.com.au was a beautiful site to create.
My friend, architect Lucy Crawford designs sustainable houses and soulful public places.
The orange tones and mist of the Hafren River background bring a sense of energy and mystique that reflects Lucy’s interest in geomantica and sanctuary space.
The thumbnail gallery captures readers within the three second window.
Once hooked, clients can enlarge the photos or read the pages that explain Lucy’s approach to sustainability and design.
Unusually, we haven’t added a call to action. A house is the largest purchase most people will make, so we expect clients to spend time browsing, and then use the Contact page.